tokyo milk cheese factory

Hong Kong

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Originated from Japan, Tokyo Milk Cheese Factory is hugely popular among cheesecake lovers in Hong Kong. Before its official entry to the Hong Kong market, Tokyo Milk Cheese Factory tested the water by opening a pop-up store at Hysan Place in Causeway Bay. KUBE was responsible for the creative design and brand localisation of the pop-up store which turned out to be a great success. KUBE went on to design Tokyo Milk Cheese Factory’s Hong Kong brand identity and handled interior design for its Sai Kung flagship store and Sheung Wan store.

日本人氣芝士餅店Tokyo Milk Cheese Cake Factory，在正式進入香港巿場之前，先於銅鑼灣希慎廣場開設pop-up store 作試金石。KUBE為Tokyo Milk Cheese Cake Factory提供pop-up store設計概念，及品牌本地化的執行方案。於pop-up store 大獲成功後，KUBE繼續為Tokyo Milk Cheese Cake Factory整合全套香港版品牌識別系統，並包辦西貢旗艦店及上環分店的室內設計。

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